E-commerce Website Design
E-commerce website design that turns browsing into buying
Your store is measured against the smoothest checkout your customer used this week, not against your local competitors. We design and build e-commerce websites that load fast, feel effortless on a phone, and give shoppers no reason to abandon the cart — on Shopify, WooCommerce, or a fully custom storefront, whichever your business actually needs.
storefronts for fashion and D2C brands in the portfolio — Sezane to Tatras, all live
Lighthouse performance scores as our shipping standard, not our best case
from scoping call to a fixed quote that holds unless the scope changes
account managers between you and the people actually building your store
Sound familiar?
The Problems That Quietly Cost You Customers
Slow pages empty carts
Every extra second of load time costs conversions, and most store themes ship heavy. Shoppers don't wait — they tap back and buy from whoever loads first.
Template stores all look the same
When your storefront is the same theme as ten thousand others, price becomes your only differentiator. Brands win on design that feels like the product.
Traffic that never converts
Ads and rankings mean nothing if product pages don't persuade and checkout adds friction. The gap between visits and orders is a design problem, not a traffic problem.
Platform fit
Which platform should your store run on?
Honest answer: it depends on the job, and anyone who names a platform before hearing about your business is selling their stack, not solving your problem. Shopify is the fastest route to a reliable store with a world-class checkout — you trade monthly fees, transaction costs, and a design ceiling for speed and peace of mind. For many first stores it's genuinely the right call, and we'll say so.
WooCommerce puts the store on WordPress you own — no platform rent, full flexibility, and it pairs naturally with content-heavy brands. The trade is responsibility: hosting, updates, and security become your job, or ours on your behalf.
Custom and headless storefronts are where we do our most distinctive work: complete design freedom and the kind of speed template stores can't reach, for brands where the storefront itself is the differentiator. That's the tier our fashion and D2C portfolio lives in — and it's overkill for a first store, which we'll also say out loud.
Speed & trust
Built to pass the checkout test
Shoppers judge a store's trustworthiness in seconds, and they do it on signals most builds ignore: how fast the first product image paints, whether the layout shifts under their thumb, whether the padlock, the returns policy, and the delivery answer are where they expect them.
That's why our stores treat Core Web Vitals as a launch gate, ship structured product data so search engines and AI assistants can read your catalog, and put trust signals — reviews, policies, secure payment marks — at the exact moments of hesitation. It's also why e-commerce SEO starts in the build, not after it: architecture, speed, and markup are ranking decisions you make once, properly.
None of this is visible in a design mockup, which is exactly why so many beautiful stores underperform. Ask any agency for the Lighthouse scores of stores they've shipped. We volunteer ours.
The process
A real timeline, in weeks
A packaged store on Shopify or WooCommerce typically runs four to six weeks from kickoff to launch: discovery and catalog planning in week one, design in weeks two and three, build and integrations after that, then testing, training, and go-live. Custom and headless storefronts run eight to twelve weeks or more, and we tell you which tier you're in before any money moves.
Replatforming an existing store gets the careful version: full URL and redirect mapping, product and customer data migration, and rank-preservation checks before the switch — moving platforms should never mean starting over with Google.
The most common delay isn't design or development; it's product content — photography, descriptions, prices, shipping rules. We flag exactly what's needed in week one so the launch date survives contact with reality.
Ownership
You own the store when we're done
The domain, the store, the content, the customer data, the code where there is code: yours. We set everything up in accounts you control, and leaving us never costs you your own website — a surprising number of agencies can't say that sentence.
Handoff includes training for your team on products, orders, and content edits, plus documentation you can actually follow. Ongoing support is available and optional — many clients keep us on for growth work, but a store you can't run without us is a badly built store.
Pricing works the way all our work does: a scoping call, then a fixed, itemized, written quote — typically within 48 hours — that holds unless the scope changes. No surprise line items at launch.
What's included
What we build into every online store
Product pages that persuade
Photography-first layouts, clear variants and sizing, reviews where they help, and the details a hesitant buyer needs to commit.
Checkout without friction
Guest checkout, wallets like Apple Pay and Google Pay, and as few fields as the order allows. Every removed step is recovered revenue.
Mobile-first, genuinely
Most store traffic is a phone in one hand. We design the thumb-reach experience first and let desktop inherit it, not the other way around.
Product SEO and schema
Structured product data, clean category architecture, and fast pages, so your products surface in search, shopping results, and AI answers.
Payments, shipping, and inventory wired up
Payment gateways, shipping rates, tax settings, and stock sync with the tools you already run the business on.
Speed as a feature
Core Web Vitals treated as a launch requirement. Fast stores rank better and convert better, and we put our scores in writing.
Recent work
Storefronts We've Crafted
How it works
From first call to launch, without the guesswork
- 01
Discovery call
We start with a short call to learn your business, your customers, and what a win looks like. Then we map the exact pages and features your site actually needs.
- 02
Design the look
You see real design mockups, not vague promises. We shape the layout, colors, and imagery around your brand and refine it until it feels right.
- 03
Build and connect
We build the site to be fast and mobile-first, then wire up the tools you rely on, from booking and forms to listings and payments.
- 04
Launch and support
We take you live, check everything works, and stay on to handle updates, tweaks, and improvements as your business grows.
Pricing
Straightforward pricing, packaged or fully custom
Every project starts with a clear quote, so you know the number before any work begins and never get surprised by hidden costs. Pick our packaged get-a-new-website offer for a fast, affordable launch, or go fully custom when you need something built exactly to spec.
FAQ
Questions We Answer Every Week
It depends on catalog size, how distinctive the storefront needs to be, and who maintains it. Shopify wins on speed-to-launch and checkout reliability, WooCommerce on ownership and flexibility, custom and headless builds on design freedom and performance. We recommend against our own interest when a simpler platform fits — a store you outgrow in a year is a bad quote, not a good project.
A packaged Shopify or WooCommerce store typically launches in four to six weeks. Custom and headless storefronts run eight to twelve weeks or more depending on integrations. Product content — photos, descriptions, shipping rules — is the usual bottleneck, so we list exactly what's needed in week one.
Yes — this is precisely what a careful migration protects. We map every URL, set up 301 redirects, carry over product metadata and structured data, and verify search performance after the switch. Rankings survive replatforming when the migration is planned; they get lost when it's improvised.
It depends on platform, catalog size, and integrations, so we don't publish one-size-fits-nobody numbers. What we do promise: after a scoping call you get a fixed, itemized, written quote — usually within 48 hours — and that number holds unless the scope changes.
Yes, by design. Whatever platform we build on, your team gets training and documentation for products, inventory, orders, and content edits. Ongoing support from us is available when you want it, never a dependency you're locked into.
Yes. Payment gateways and wallets, shipping zones and rates, tax configuration, plus the integrations your operation depends on — accounting, email, inventory sync. Launch means ready to take real orders, not just looking finished.
Collaboration
Got a project?
Let's talk.
We're a team of creatives who are excited about unique ideas and help companies to create amazing identity by crafting top-notch UI/UX.